2013年2月17日星期日

Competitive Analysis



Entrepreneurial Idea Overview:
The “bus locater” app is free app for all smartphones. It’s an app that will allow people to see the bus schedule and to find, locate and see how far the bus that they are waiting for is away from the bus stop and how long it will take for the bus to come.

Competitor 1 Overview: The “Catch the Bus” app created by Jared Egan, has similar functions that the my “bus locater” app would have; locating bus location based on the GPS tracking, providing accurate information on when the bus will arrive. Both my app and the “Catch the Bus” app can and allow users to receive and access the information fast and easy. Also both the apps will use the user’s current location and find bus stops around them. There is also differences between my “bus locater” app and “Catch the Bus” app is that the “Catch the Bus” app people would need to pay $0.99 to use the app while for my app, it is free so people can try it out and if their bus route is not available on my app or if they don’t like it they can just delete it and not have to waste money.  

Competitor 2 Overview: I downloaded the “iNextBus – Realtime bus tracker” app and tried it, it’s quite similar to my but not completely. The “iNextBus – Realtime bus tracker” app is created by Idemfactor Solutions, has similar ideas to what I have for my “bus locater” app; it’s free—it can allow people to use the app and if they don’t like it then they can delete it. It also has a pin-pointing location of every incoming bus on the map as well as an accurate estimate of arrival time however my “bus locater” app is a bit different from the “iNextBus – Realtime bus tracker” app, in my app the movements of the bus would be similar to car movements using GPS tracking. Instead of pin-pointing the locations of incoming buses, it will be a blue arrow similar to that we see on the GPS and it will be on continuous movements and a pin-point location of the bus stop and showing the time (not estimated) of when the bus will arrive at that pin-pointed stop.

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